Statistics show the average response rate for B2B voicemails is less than 5%. And this is because most businesses use automated, robotic-sounding voicemails to their customers.
Voicemail recordings are often the first point of contact that customers have with a business. As such, they're an essential part of creating a positive customer experience. They can play a significant role in building trust, setting expectations, and promoting brand recognition.
In this blog post, we'll explore some of the best voicemail practices your callers will love. Read on to learn how to boost your brand with voicemail.
Why is a Professional Voicemail Recording Important?
A professional voicemail recording can help to establish your business’s brand. It also sets a positive tone for future interactions. Here are some key benefits of having a new voicemail recording:
Sets Expectations
A voicemail recording can help to set the caller’s expectations of your availability. This can help to manage their expectations and reduce frustration.
Enhances Credibility
A well-crafted voicemail recording can add credibility to your business. It achieves this by demonstrating your professionalism and attention to detail.
Builds Trust
A professional voicemail can make callers feel that you care about them and are committed to providing excellent service. This can help to build trust and foster long-term relationships.
Promotes Brand Recognition
A consistent and professional voicemail recording can help to promote brand recognition. It also establishes your business’s voice and tone, and gives your brand identity.
Tips for Creating a Professional Voicemail Recording
Creating a professional voicemail recording is easier than you might think. Below are some tips to help you create a voicemail greeting that will impress your callers.
Plan Your Message
Before recording your voicemail greeting, take some time to plan what you want to say. Consider what information you want to convey such as business name and availability. Try to keep your message brief, so callers don't lose interest or become frustrated.
Use a Quality Recording Device
To ensure that your voicemail sounds professional and clear, use a quality recording device. This can be a dedicated voicemail system or an app on your phone.
Avoid using a speakerphone or a low-quality microphone. They can make your message difficult to hear and understand.
Speak Clearly
When recording your message, speak clearly and confidently. Use a friendly and professional tone, and avoid speaking too fast. Make sure that you enunciate your words the right way so that callers can understand you.
Keep it Brief
Keep your voicemail ideas brief and to the point. Avoid rambling or providing unnecessary information. Stick to the basics, such as your name, your business, and when you'll be available to return the call.
Provide Alternative Ways to Contact You
In case the caller needs to get in touch with you urgently or is unable to leave a message, provide alternative ways to contact you. This can include your email address or a backup phone number where you can be reached.
Test Your Message
After you record a voicemail message, listen to it to make sure that it sounds professional the way you want it. Make any necessary changes or re-record the message if needed.
Benefits of Hiring a Voice-Over Artist for Your Professional Voicemails
You can record your own voicemail greeting. But it might not turn out as expected. There are many benefits to hiring a professional voiceover artist. Here are a few:
High-Quality Recording
One of the main benefits of hiring a professional voiceover artist for your voicemail greeting is the high-quality recording you'll receive. Professional voiceover artists have access to professional recording equipment and studios. This means that the recording will be clear, crisp, and easy to understand.
Customization
Another benefit of hiring a professional voiceover artist for your voicemail greeting is the ability to customize the recording to fit your brand's voice and tone. Professional voiceover artists can work with you to create a script that aligns with your brand's messaging and voice. This ensures that the recording reflects your business's values and personality.
Professionalism
A professional voiceover artist can bring a level of professionalism to your voicemail greeting that may not be achievable with an amateur recording. A professional voiceover artist knows how to speak clearly and confidently. They can convey a sense of authority and expertise that can instill confidence in your callers.
Time-Saving
Hiring a professional voiceover artist for your voicemail can also save you time. Recording a voicemail greeting can be a time-consuming process. This is especially true if you're not experienced with recording equipment or techniques.
By hiring a professional, you can focus on other aspects of your business. Thus, you improve productivity.
Stand Out from the Crowd
Hiring a professional voiceover artist can help you stand out from your competitors. Many businesses rely on generic voicemail greetings.
A professional recording can make your business more memorable and leave a positive impression on your callers. Callers will be able to differentiate you from the rest and may call you when they need your services.
Get Professional Voice-Over Services for Your Brand
Creating a professional voicemail recording is crucial for any business that wants to make a good first impression. With the guide above, you can create a voicemail greeting that promotes your business's professionalism, trustworthiness, and credibility.
If you're looking for a professional voiceover service to help you create a voicemail greeting, consider working with Jamie Hill.
She’s an experienced voiceover artist who provides high-quality, customized voicemail voiceovers that align with your brand's voice and tone.
Enjoy a range of voiceover services including voicemail recordings, on-hold messages, and more.
Get in touch today to learn more.